The Board of Trustees of Minden Medical Center and Allegiance Health Management are pleased to announce the appointment of Keith Cox to the position of Chief Executive Officer, effective June 10, 2024. Cox is replacing Jim Williams, who moved to Allegiance Health Management as Regional Chief Financial Officer in October 2023. 

Cox proudly served in the Louisiana Army National Guard.  After his service he attended Northwestern State University of Shreveport where he received his nursing degree. Following his passion for business he moved into Business Development department as a Clinical Liaison.  He decided to further his education and graduated from Centenary College in 2005 with his Master’s in Business Administration. 

Lifecare Hospitals of Shreveport is where Cox began his senior level management career as COO and was promoted to CEO.  Cox was also the CEO at Pathway Rehabilitation Hospital in Bossier and Intensive Specialty Hospital in Shreveport. 

“I have known Cox for 25 years or more,” said Scott W. Prouty, COO, Allegiance Health Management. “We ran competing hospitals for years and remained friends.  He has incredible leadership skills and is great with communicating with his providers.  I’m looking forward to Cox growing MMC and its services.”

“Patients entrust us with their healthcare,” Cox said. “Whether it is a focus on wellness, healing or end of life transition.  We want you to know we are here for you.  You as a patient, family, friend and our community deserve for all of our staff – all positions, all shifts, all locations and settings – to bring our best talents, skills and best efforts each day.  I am looking forward to helping support this team in making that happen.” 

Cox lives with his family in Benton.  He and his wife have 3 children.  When asked what he loves to do, he said hunting, fishing and cooking were on the top of the list.  He also mentioned loving to travel.